Product Strategy, Project Planning
Your Media Exchange (YMX) is a new and used media seller. YMX leveraged online marketplace expertise to achieve rapid growth. YMX continues to grow its operations, opening new stores throughout the United States.
YMX uses brick and mortar stores to purchase used media from customers. Training sales representatives to price and list inventory for the highest profitability can take years. YMX needed a smart platform that reduced the barrier of entry and streamline operations as it expanded its national footprint.
YMX and WynHouse partnered to ideate and define a product roadmap for an AI enabled platform. User research revealed opportunities for YMX's inventory management system to improve its customer experience, increase its revenue from online listings, and accelerate expansion to new locations.
Through iterative design and planning, WynHouse delivered a strong foundation for development, a project execution plan and product roadmap. YMX and WynHouse could now engage on a firm-fixed price estimate for development.